SIA Show Newsletter

SIA Show Newsletter 1.5

Date: 2/17/2010

INDUSTRY CELEBRATES THEIR LOVE OF SNOW AT 2010 SIA SNOW SHOW IN THEIR NEW HOME DENVER, CO! The 2010 SIA Snow Show was a success! HIGHLIGHTS FROM SIA 2010 SNOW SHOW: Snow Fashion Show, Ribbon Cutting Ceremony... UPHILL/DOWNHILL RACE. A major highlight during the On-Snow Demo-Free ride Fest was the Uphill/Downhill Challenge; LOVE HOPE STRENGTH FOUNDATION ADDS 100 PEOPLE TO BONE MARROW DATABASE AT SHOW. Love Hope Strength, lead by Executive Director Shannon Foley has been on an aggressive campaign to get people “on the list” – the national bone marrow donation registry; DENVER A SUCCESS FOR NEW EXHIBITORS. At the 2010 SIA Snow Show there were plenty of fresh faces and new stories down every aisle. There were over 120 new exhibitors.

SIA Show Newsletter 1.4

Date: 1/21/2010

WELCOME TO DENVER! We officially have seven days to go; EVERYTHING DENVER. Check out everything Denver has to offer along with the 300 restaurants and bars in Denver; A SNAPSHOT OF EVENTS; CHECK THE EVENTS LISTING, SHOW APP AND SHOW DAILY FOR ALL EVENTS. Snow Fashion Show: Join us the night before the Snow Show opens for an evening of winter style and trends...; SNOW, SNOW, SNOW… On-Snow Demo/Free Ride Fest: On the heels of the SIA Snow Show in Denver, Colorado (Jan 28-31), Show attendees will head up to the mountains of Winter Park Resort and Devil’s Thumb Ranch...and more!

SIA Show Newsletter 1.3

Date: 1/7/2010

20 DAYS UNTIL WE HIT... We have 20 days until the snow sports industry heads to Colorado to celebrate our business and passion; HEAD TO THE MOUNTAINS FOR THE ON-SNOW DEMO/FREE RIDE FEST WITH OVER 150 BRANDS. Buyers can try the gear they’ve just seen at the Show, while the rest of us can ski, ride and slide for free; HOTEL BLOCKS HAVE BEEN EXTENDED, BOOK ONLINE IN 3 STEPS. SIA Room Blocks have been extended, so follow these steps to book online; NEW SMARTPHONE APP FOR SNOW SHOW. Download the new Snow Show Smartphone App to help plan your time, schedule track appointments and seek out new products...and more!

SIA Show Newsletter 1.2

Date: 11/24/2009

THE SNOW FASHION SHOW RETURNS! Join us the night before the Snow Show opens for an evening of winter style and trends; SAVE TIME & MONEY: REGISTER NOW FOR THE SIA SNOW SHOW & ON-SNOW DEMO/FREE RIDE FEST. Avoid the on-site registration lines and save your sanity for the Show floor. Pre-registration ends Thursday, December 17, 2009; WHERE DO THE “LOCALS” HANG OUT IN DENVER? To get a start, we’ve checked in with some of our industry locals to find out their favorite spots in and around Denver; FIND THE LATEST IN SNOW: INNOVATIONS, NOW AND BACKSHOP GARAGE/RENTAL WORLD. We’re changing up the traditional “Market Segment Exhibits” with an evolved showcase to feature the latest trends, products and technologies in snow.

SIA Show Newsletter 1.1

Date: 10/29/2009

90 DAYS UNTIL THE SNOW SHOW HITS DENVER, IS YOUR CHECKLIST COMPLETE? Registration - Hotels - Travel; GET YOUR FREE LIFT TICKETS AND MORE FOR SIA SHOW ATTENDEES. It’s a new Show and a new location with new opportunities; EVERYTHING DENVER. Check out everything Denver has to offer as well as the 300 restaurants and bars in Denver; SIA FLOOR PLAN RELEASED TODAY. View the new Floor Plan for the SIA Snow Show...and more.

SIA Show Newsletter 1.0

Date: 9/29/2009

ONLINE REGISTRATION OPEN NOW! REGISTER FOR THE 2010 SIA SNOW SHOW & ON-SNOW DEMO/FREE RIDE FEST. Today, we announced that registration for the 2010 SIA Snow Show is open; JOIN THE INDUSTRY ON SNOW FOR THE FIRST ON-SNOW DEMO AND FREE RIDE FEST. Following the Snow Show, SIA will host the first international two-day On-Snow Demo & Free Ride Fest at Winter Park Resort and Devil’s Thumb Ranch on February 1-2, 2010; BOOK YOUR ROOMS FOR THE SIA SNOW SHOW TODAY, ROOM BLOCKS ARE FILLING UP FAST. SIA hotel blocks are filling up fast, book your rooms today to make sure you’ve got the best spot; ATTN: EXHIBITORS! EVERYTHING TO KNOW ABOUT EXHIBITING AT THE SNOW SHOW. The Exhibitor Services Manual (ESM) is now available online;...and more.