Jan 27, 2016
Industry + Intelligence
Denver, CO
Jan. 28-31, 2016
SIA Snow Show & Sourcing Snow
Colorado Convention Center
Denver, CO
Feb. 1-2, 2016
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

2012 Canadian Rep of the Year


Ian Hunter - Calgary, AB

I started in retail, working my way up from a part-time ski and bike technician to store manager. An opportunity arose for me to cross over to the wholesale side of the industry when Norvinca, then the Canadian distributor for Nordica, LOOK and Dynastar, offered me a sales position in Alberta. I worked as an in house sales rep for Norvinca until I felt I needed to start my own sales agency. Within two years or so of starting my agency I was approached by Rossignol Canada to have my agency join its sales team. I have been with the company since 1991. Current lines represented: Rossignol Canada, Visioncorp, KUU, Dry Guy & Ski Retriever.


Being named rep of the year to me means succeeding in earning the trust and respect of one’s dealers. Building business relationships based upon mutual success is a key motivation for me.


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“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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