2012 SIA Snow Show Pancake Breakfast

New this year, the industry woke up and arrived at the Snow Show on Sunday Morning to the SIA Board Members donning their white chef hats to flip up some pancakes for attendees. Take a look through our photos for some high flying pancakes from Board Members; Mike Adams: Atomic USA, Bill Treacy: Giro Sport Design, Wendy Carey: Seirus, Louis Boudrealt: K2 Snowboarding, David Currier: Smith Optics, Mike Noonan: Marker-Volkl USA and Joel Gomez: Sessions

“It was certainly interesting.  If only they were able to make snow fall from the sky as proficiently as they were able to make pancakes fly! I now have an idea of which of the guys I might let in our kitchen – the ones that were more interested in catching flying pancakes than seeing how high they could flip them.” Wendy Carey, VP/CFO Seirus Innovation