GROWING SNOW SPORTS PARTICIPATION FROM A WOMEN’S PERSPECTIVE SIA SNOW SHOW BREAKFAST*
WOMEN Make More than 80% of ALL Household Purchases.
WOMEN Influence More than 95% of Household Purchases.
AND THE REALITY IS…
Without the influence of women, there would be a lot less participation for snow sports for all. Are you paying attention?
Thank you for joining the Industry at a breakfast panel challenged with “How Can Snow Sports Tap into the Powerful Influence of Women?” It very empowering.
Click here to download speaker bios.
Moderated by SIA’s Research Director, Kellyann Davis.