Show Information
The SIA Snow Show, January 27-30, 2011 at the Colorado Convention Center in Denver, CO, delivers the largest, most concentrated and authentic trade event in the snow sports industry. It is the first time globally that the styles, technologies, innovations, culture and energy of snow sports is presented. Close to 20,000 industry professionals will meet to engage in business, networking opportunities, parties, brand events and seminars to feel the true essence of snow sports.
On January 31 and February 1, 2011 the industry will head up to the mountains for the On-Snow Demo/Ski-Ride Fest at Winter Park Resort and Devil’s Thumb Ranch. In conjunction with Western Winter Sports Reps Association’s (WWSRA) Rocky Mountain Demo and in partnership with Cross Country Ski Areas Association (CCSAA), buyers can try out the latest gear for ski, snowboard, AT/tele, backcountry, cross country and snowshoe while all other attendees can get some time on the hill with the brands, reps and media. Attendees of the SIA Snow Show and On-Snow Demo/Ski-Ride Fest get free lift tickets and entry to Winter Park and Devil’s Thumb.