Jan. 29-Feb. 1, 2015
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 2-3, 2015
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

SIA Show PR

DATE: 1/30/2014
Denver, CO (January 30, 2014) -- As the industry gathers in Denver this week for the annual 2014 SIA Snow Show (Jan. 30 – Feb 2), many have recounted the severe cold and snow they left behind in their respective parts of the country. Though severe drought in the Sierra and Cascade mountain ranges tempered the celebration, the recent SIA RetailTrak™ report for August-December indicated a new record of $2.2 billion in snow sports retail sales.
DATE: 1/29/2014
Denver, CO (January 29, 2014) -- During this week’s 2014 SIA Snow Show (Jan. 30 – Feb. 2) at Denver’s Colorado Convention Center, the snow sports industry will be asked a personal question -- what does snowboarding mean to you? Dubbed the “Snowboarding IS…” campaign, the questionis really a call to arms for the snowboard community to demonstrate what snowboarding represents in its purest form. 
DATE: 1/28/2014

Washington, DC (January 28, 2014) -- In just 2 days, the 2014 SIA Snow Show (Jan. 30-Feb. 2) will gather approximately 20,000 snow sports professionals from across the globe including suppliers, retailers, reps, top athletes and media to Denver’s Colorado Convention Center. Featuring over 1,000 brands, the annual Snow Show is the largest gathering dedicated exclusively to snow sports.

DATE: 1/28/2014

Los Angeles, CA (January 28, 2014) -- Universal Sports Network, the year-round destination for Olympic and endurance sports programming, presents 2014 SIA Snow Show on Saturday, February 8, from 7 to 8 PM ET. Hosted by Craig Hummer and Doug and Kelley Lewis, 2014 SIA Snow Show is an exclusive, one-hour TV show featuring the latest trends, innovations, product lines and fashion from inside the snow sports industry’s largest trade show.

DATE: 1/24/2014

Washington, DC (January. 24, 2014) -- Booth space for the 2014 SIA On-Snow Demo and Nordic Demo at Copper Mountain (Feb. 3-4) is sold out, with nearly 120 brands offering hundreds of 2014/15 skis, snowboards, boots, poles, helmets and accessories for buyers and media to compare side-by-side. SIA invites the entire industry to enjoy the varied terrain at Copper Mountain for the Ski-Ride fest after wrapping up the SIA Snow Show (Jan. 30-Feb. 2) at the Colorado Convention Center in Denver.

DATE: 1/23/2014

Washington, DC (January 23, 2014) -- The upcoming 2014 Snow Show (Jan. 30-Feb. 2) at Denver’s Colorado Convention Center is known for showcasing cutting-edge product technology and the latest SIA Snow Showfashion trends, but there are also many exhibitors that focus solely on the human factor of snow sports. In fact, there are dozens of nonprofit organizations exhibiting at the upcoming Snow Show.

DATE: 1/23/2014

Carlsbad, CA (January 22, 2014) -- Each season TransWorld SNOWboarding gathers the votes of over 100 pros to determine the best riders, video parts, and performances of the year. For our 15th Annual Riders’ Poll Awards, veterans like Danny Kass, Andreas Wiig, Eero Ettala, John Jackson, Chris Bradshaw, and Terje Haakonsen all voted alongside up-and-comers such as Jake Kyzuk, Stale Sandbech, and Sage Kotsenburg, creating snowboarding’s largest survey of pro rider opinion.

DATE: 1/22/2014

Durango, CO (January 22, 2014) -- Backcountry use has significantly increased in the last few years and manufactures, film makers and photographers are marketing the access and avalanches without a standard or consistent message.

DATE: 1/22/2014

Wilmington, NC (January 22, 2014) -- Not long before its 2014 Snow Show takes place in Denver, SnowSports Industries America (SIA) announced today an official partnership with Board Retailers Association (BRA), the non-profit trade association representing more than 600 action sports retailers in the surf, skate, snow, wake, kite, wind and stand-up paddle industries.

DATE: 1/21/2014

Washington, DC (January 21, 2014) -- Denver Mayor, Michael B. Hancock, and local officials will join SnowSports Industries America (SIA) Board Members and thousands of industry members at the 2014 SIA Snow Show (Jan. 30-Feb. 2) Opening Ceremony to celebrate the upcoming Olympic Winter Games and kick off the Show in the Colorado Convention Center’s Atrium Lobby at 8:30AM on Thursday, January 30.

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