• January 30 - February 2, 2014
  • SIA SNOW SHOW
  • Colorado Convention Center, Denver, CO
  • january 30 - february 2, 2014
  • sourcing snow
  • colorado convention center, Denver, CO

RECLAIM Project

Benjamin Landry hard at work during the RECLAIM ProjectThe RECLAIM Project, presented by 686, Malakye and SIA, in its 4th year brought three talented designers to Denver, CO. Blending emerging designers with sustainability, eco-awareness and the snow sports industry, each designer only had 3 days to complete a snowboard jacket from reclaimed materials. Becky Donaghy from Portland, Oregon studied at the Art Institute, Benjamin Landry from Northwoods, Wisconsin trained in industrial design at University of Wisconsin at Stout and finally, Blair Farrington from Victoria, British Columbia studied at Pacific Design. As Day 3 of the Snow Show wrapped-up, the winner was announced during a party celebrating their creations in the CSCUSA Central Food Court & Lounge.

The winning designer, Blair Farrington was awarded the grand prize of a coveted internship at 686 headquarters for his waterproof “Shreddy” hoody, seen below. His concept not only incorporated reclaimed 686 materials, but also was forwardthinking, relevant to today’s core market and salable.

“My main inspiration was just from me snowboarding and knowing what I want as a snowboarder,” said Farrington. “I am super hyped and stoked about the internship and I met so many cool people during the competition.”

All three designers with their creative snowboard jackets Winner Blair Farrington showing his “Shreddy” Hoody to the judges