Alpine/Snowboard Demo Products Featured: skis, snowboards, backcountry, ski/snowboard/AT boots, poles, goggles, and helmets
Nordic Demo Products Featured: cross country skis, snowshoes, poles, wax, and accessories.
For its inaugural year at Copper Mountain, the SIA On-Snow Demo/Ski-Ride Fest hosted a record number of attendees at its new location. Nearly 120 brands exhibited at the Demo, offering hundreds of 2014/15 skis, snowboards, boots, poles, helmets and accessories for buyers and media to compare side-by-side. Getting out on the snow is something the industry always looks forward to after wrapping up the SIA Snow Show (Jan. 30-Feb. 2) at the Colorado Convention Center in Denver.
“The On-Snow Demo is a great opportunity for retailers to get new technology under their feet for a firsthand experience,” said Stephen Craig, general manager of Royal Board Shop in Calgary, AB. “Customers can see the confidence we have in the product, and that comes from on-snow demos.”
The On-Snow Demo, held in conjunction with the Western Winter Sports Representatives Association (WWSRA) Rocky Mountain Demo, enjoyed ideal conditions and terrain at Copper Mountain with over 200 inches of snow this season and about 35 inches of new snow in the past week. A complete list of 2014 alpine, snowboard and Nordic exhibitors is available here.
“At the On-Snow Demo, retailers and media get on next year’s gear for an intimate one-on-one experience. Plus, being able to test the gear you saw at the Show is a win-win for everyone,” said Casey Raymer of Ride Snowboards.
The race starts at 1P in the Demo area and then goes up Bouncer to Solitude Station before descending through 17 Glad and back out on Bouncer of over to Collage back to the Burning Stones in the Village. The COSMIC event ascends from Solitude Station under Excelerator to 17 Glade back to Bouncer then back up for another short lap.
||Après Awards & Beers
Join us for cold brews, Uphill/Downhill awards, ringing cowbells and raffle tickets for awesome prizes from the industry!