Jan 27, 2016
Industry + Intelligence
Denver, CO
Jan. 28-31, 2016
SIA Snow Show & Sourcing Snow
Colorado Convention Center
Denver, CO
Feb. 1-2, 2016
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

SIA Show PR

DATE: 2/23/2015

Washington, DC (February 23, 2015) -- Acknowledging outstanding customer service, product sales and efforts to grow snow sports participation, SnowSports Industries America (SIA), the industry’s member-owned, not-for-profit trade association, announced the 2014 SIA US SnowSports Award winners last month during the annual SIA Snow Show and Sourcing Snow (Jan. 29 – Feb. 1) at Denver’s Colorado Convention Center.

DATE: 2/3/2015

Copper Mountain, CO (February 3, 2015) -- At this week’s 2-day On-Snow Demo/Ski-Ride Fest & Nordic Demo (Feb. 2-3) at Copper Mountain nearly140 brands were on hand showing off next year’s models of skis, snowboards, boots, poles, helmets and accessories for buyers and media to compare side-by-side on the snow. Hitting the mountains and trails is the perfect follow-up to last week’s 2015 SIA Snow Show and Sourcing Snow (Jan. 29 – Feb. 1) at Denver’s Colorado Convention Center.

DATE: 2/1/2015

Denver, CO (February 1, 2015) -- Snow Show attendees awoke to find five inches of fresh snow covering the streets of Denver. For an industry driven by snow it was the perfect way to wrap up the 2015 SIA Snow Show and Sourcing Snow at the Colorado Convention Center.  Throughout the four-day event, retro looks and nods to the past could be found in both snowboard and skiing – with exhibitors looking to their roots for inspiration on product design, styling and fashion.  However, it was apparent the industry is still very focused on the next generations of snow sports enthusiasts.


“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

SIA Snow Show's Latest