Jan 27, 2016
Industry + Intelligence
Denver, CO
Jan. 28-31, 2016
SIA Snow Show & Sourcing Snow
Colorado Convention Center
Denver, CO
Feb. 1-2, 2016
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

Backcountry Experience

Backcountry Exhibit

SIA’s Backcountry Experience is where retailers, reps and media learn more from the American Institute for Avalanche Research and Education (AIARE) professionals. Last year welcomed athletes and guides including Chris Davenport, Lynsey Dyer, Jeremy Jones and more. Each day, Backcountry Experience hosts retail clinics, panel discussions, happy hours with the pros, in addition to supporting content structured around the basics of the Backcountry Starts Here campaign. Whether you are a longtime backcountry enthusiast or are starting this season, we invite you to the Backcountry Experience and stay tuned for more details!

The Avalanche Project was originally created as Project Zero (est. 2010) as a coalition of avalanche forecast centers, ski industry brands, manufacturers, and other players as a national effort to increase awareness and education and decrease preventable avalanche deaths.

With the help of a few key Snow Industry Brands – the project felt it was beneficial to re-brand as The Avalanche Project. This name change reflects our intent to engage users directly without confusion and to continually evolve with the users. For news, updates, information and resources, learn more at www.theavalancheproject.org.

Presented by:

AIARE   .Backcountry Starts Here   The Avalanche Project

2016 Backcountry Exhibitors include:

(as of 11/20/15)

Alpina Sports Corp.
Atomic USA, Inc
Backcountry Access, Inc
Dalbello Sports LLC
Deviation Ski & Snowboard Works
Dynastar Skis
Faction Skis
Fat-ypus Skis
Fischer Skis US
Flow Sports Inc.
G3 Genuine Guide Gear Inc
Icelantic Skis
K2 Snowboarding
Lange Ski Boots
La Sportiva N.A. Inc.
Liberty Skis
Line Skis
Look Bindings
Mammut Sports Group NA
Marker USA
Marmot Mountain LLC
Mervin Manufacturing
MTN Approach

Never Summer Industries
Nidecker North America
Patagonia Inc
Recco Systems Ltd
Rocky Mountain Underground
Rome Snowboard Design Syndicate
ROXA Sports
Salomon Snowboards
Salomon USA
SCARPA North America, Inc
Scott Sports
Spark R&D
Swix Sport USA, Inc
Tecnica USA
Weston Snowboard


"The SIA Snow Show is the best time of the year! You get to see all the new technology coming out, you get to see all the sales reps you have relationships with, and then right around the corner you get to test everything out at the On-Snow Demo at Copper." Katy Graul, Ski Brokers, Fraser, CO
"For me, the Show is so much more than just a product presentation, it's a true breeding ground for ideas and inspiration. The forums, the marketing information, and the opportunities for retailers like me to network with each other has become a major feature for me." Teddy Schiavoni, Summit Ski Shop, Framingham, MA
"It's the place to go to see as many manufacturing companies as you can see under one roof at one time. It’s the latest and greatest of everything that’s going to be coming through the stores in the next six to eight months. I think people do a disservice to themselves by not going." Susan Woody, sales rep, Turtle Fur
"This Show is so important because it's the preview for what’s to come; it's the big picture. You can talk to the people that are in sales, product development, we can tell you plans for next year as well as help retailers with their buy so they become informed and make better decisions for their business." Ryan Green, Nordic Division Manager, Rossignol
"From an international perspective, I can see that the whole US snow sports industry is truly a community. Everybody's here and you can see that it's a family." Sigi Rumphuber, Product Designer/Engineer, G3
"This whole business is based on relationships, so if you don’t get that face to face time it's difficult to continue those relationships or build new ones. And of course we have to be at the Show because it gives a chance for everyone to see the full line, and to talk about any problems or potential opportunities." Josh Roberts, VP, Nitro Snowboards

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