The Industry Professional


Network with your industry peers
With nearly the entire snow sports industry in attendance, there isn’t a more concentrated networking environment where you can conduct business, generate new contacts, strengthen relationships and be a part of the industry.
get educated through osmosis
There’s no better education in the snow sports industry than the SIA Snow Show. Seeing all of the latest trends, innovations and products in one place gives you the ability to talk pure industry with your colleagues. You can also take part in clinics, seminars and brand parties; all part of the snow sports education process.
If You’re in the Snow Business, There’s No Other Place to Be
Whether you are already a part of the snow sports industry or are looking to join in, the SIA Snow Show is the one place that gathers all sectors of the snow sports market together from suppliers, sales reps, retailers, media, athletes and industry professionals. In four days, you can reach the entire market by connecting with the exhibitors and attendees of the SIA Show.
On-Snow Demo/Ski-Ride Fest
The SIA Snow Show hosted the international On-Snow Demo/Ski-Ride Fest, Jan (delete double) Jan. 30 & 31, 2012, for all sectors of the industry; ski, snowboard, AT, backcountry, cross country and snowshoe. In partnership with CCSAA (Cross Country Ski Areas Association) and in conjunction with WWSRA's (Western Winter Sports Reps Association) Rocky Mountain Demo, attendees received some free skiing/riding and spend time on the hill at the first industry-wide On-Snow Demo/Ski-Ride Fest of the season.
- Winter Park Resort, Colorado- Alpine, Snowboard, AT, Backcountry
- Devil's Thumb Ranch, Colorado- Cross Country, Snowshoe
Free Skiing & Riding
SIA and Colorado Ski Country USA (CSCUSA) partnered to give all 2012 Show attendees a chance to "Ski/Ride the Best of Colorado!" Registered industry professionals got three 2 for 1 lift ticket vouchers to use at CSCUSA Resorts after the SIA Snow Show.
The On-Snow Demo/Ski-Ride Fest gave attendees another two days of skiing, riding and sliding at Winter Park Resort and Devil's Thumb Ranch. The $10 registration fee included lift tickets, rentals, breakfasts, lunches and happy hours. We all had a great time on the hill!