Jan 28, 2015
Industry + Intelligence
Denver, CO
Jan. 29-Feb. 1, 2015
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 2-3, 2015
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

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SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Apparel Accessories / Goggles
ELECTRIC Booth: 2957
Contact: Lorena Kops
Email: Lorena@electriccalifornia.com
Website: http://www.electriccalifornia.com
Description: Built on the market-leading technology of the original oversized goggle, Electric is proud to introduce the next phase in the evolution of the EG2. The highly anticipated EG3 features the Press Seal* system, ensuring an airtight lens to frame seal.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The EG3 brings a revolutionary easy change lens solution to the market. Based on the game-changing attributes of the original oversized EG2 goggle, the EG3 features advanced fit and comfort innovations in a fast, easy and simple design.
  2. What's the story behind the new product? How did it evolve? Read More
    Built on the market-leading technology of the original oversized goggle, Electric is proud to introduce the next phase in the evolution of the EG2. The highly anticipated EG3 features the Press Seal* system, ensuring an airtight lens to frame seal.
  3. What are 3 personality traits you attribute to your brand? Read More
    Detailed, timeless and functional. Electric continues to design quality accessories with timeless style. Re-engineered classics, born from the spirit of the iconic styles of our past, twisted and modernized for today.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Electric, the global, premium sport and lifestyle accessory brand, returns to SIA to introduce the easy change EG3 snow goggle.
Endurance Enterprises, Inc. Booth: 2000
Contact: Andrew Gerlach
Email: endure@endurance-enterprises.com
Website: www.endurance-enterprises.com/
Description: The #1 "Nordic Goggle" just got better. Proflip XT's increased lens height and flip-ability allows for greater full-face & fog-free comfort, clarity and customization. Ensuring the skier can keep focused under the coldest days heaviest snow storm.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Proflip XT will continue Bliz's reputation of delivering products that allows winter enthusiasts to enjoy fog free skiing.
  2. What's the story behind the new product? How did it evolve? Read More
    Bliz's World Cup stars wanted a model that provided extra face protection and also great visibility.
  3. What are 3 personality traits you attribute to your brand? Read More
    Comfort, Clarity, Customization
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Bliz Active Eyewear’s comfort, clarity, customization and cost allow you to keep focused.
FloSkis Booth: 4237
Contact: Adrian Floreani
Email: Adrian@FloSkis.com
Website: FloSkis.com
Description: Totally new and revolutionary high tech skis and snowboards using a patented shock system and full lex riser system. This design adds 45 cm of effective stability length while it takes away 45 cm of effort. Also FloSkocks.com are sold separately.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    FloSkis technical design drastically reduce the drop out rate because skiers can achieve the next level in skiing within a few hours not days. FloShocks dramatically improves the performance and stabilizes all skis and snowboards to make them safer.
  2. What's the story behind the new product? How did it evolve? Read More
    A NASA engineer / ski instructor designed a ski with the widest performance range of any ski using vibration and stabilization technology he used on spacecraft. Also his technology is now used by Olympic racers making them faster and safer.
  3. What are 3 personality traits you attribute to your brand? Read More
    Skiers ski at a higher level. Skiers can ski on a 45 cm shorter skis because The Full Riser adds 45 cm of effective edge length and the FloShock adds over 45 cm of effective stability. The adjustable rear binding position adds 45 cm of flotation.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    FloSkis are NASA inspired. By design all skiers quickly attain a higher level of performance and achieve a higher level of skill and safety.

“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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