• January 30 - February 2, 2014
  • SIA SNOW SHOW
  • Colorado Convention Center, Denver, CO
  • january 30 - february 2, 2014
  • sourcing snow
  • colorado convention center, Denver, CO

SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Apparel Accessories / Socks/Footwear
32north Booth: 4371
Contact: Keith Baumm
Email: kbaumm@32north.com
Website: www.32north.com
Description:

Get outside & enjoy this winter with the new Lite Hiker from 32north.  The Lite Hiker combines all the great design and construction features of our best-selling Lite model, yet now provides enhanced fit and performance for deeper snow conditions with the addition of YKK performance fore straps. For walkers, runners, hikers and other winter athletes, these simply mount to the bottom of your shoes, reducing the chance of slips and falls. Proprietary TPE compound construction yields superior durability and strength. Removable performance straps cross over insteps to help keep them in place during use. Case hardened steel cleats are multidirectional for aggressive traction. Easy to use, even in extreme cold—just hook over your shoe's toe and stretch over the sole. Made in Maine, USA.

Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More

    Boosting safety & access through superior traction.

  2. What's the story behind the new product? How did it evolve? Read More

    Evolution of our best selling Lite model; enhanced fit & performance.

  3. What are 3 personality traits you attribute to your brand? Read More

    Quality

    Performance

    Value

  4. In 140 characters or less, sum up the above questions for a twitter post. Read More

    STABILicers are proudly made in Maine, USA for over 20 years. Our decision to produce our own products in the USA is based on a number of factors, yet most importantly, our own values. The bottom line is that our quality and service remains without compromise; thus yielding a true reflection of who we are as a company and people.

Betty Rides Booth: 2360
Contact: Janet Freeman
Email: janet@bettyrides.com
Website: http://www.bettyrides.com
Description: Betty Rides the legendary independent women's snowboard apparel brand, has been designing, quality, fashion - forward technical outerwear for 20 years, since 1993. Support the Global Love Vibe, Buy Betty.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Betty Rides provides quality, fashion - forward technical outerwear for women.
  2. What's the story behind the new product? How did it evolve? Read More
    The 13/14 collection includes our best selling classic styles while adding new pieces as well. All six collections are being offered at affordable price points and each collection can be cross merchandised back to another collection.
  3. What are 3 personality traits you attribute to your brand? Read More
    Betty Rides is fun, energetic, and sweet!
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Betty Rides the legendary independent women's snowboard apparel brand, has been designing, quality, fashion - forward technical outerwear for 20 years, since 1993. Support the Global Love Vibe, Buy Betty.
Cushe Footwear Booth: 1336
Contact: Katie Knoch
Email: katie@screamagency.com
Website: www.cushe.com
Description: The Manuka Lite Rider offers a new twist on outdoor fashion with a design inspired by equestrian riding boots that embraces the Cushe signature of being super light and comfortable.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Featuring soft leathers, suedes, felt and knit upper textile materials-these boots are super flexible without compromising support or durability. This boot is at home in the city or in the mountains, all with the Cushe signature of being super lite.
  2. What's the story behind the new product? How did it evolve? Read More
    To shed the pounds of your typical boot, the Cushe design team created a Cushe Lite injected blown rubber sole for lightweight, flexible boot that will give you that 'OMG THESE ARE SO CUSHE' feeling.
  3. What are 3 personality traits you attribute to your brand? Read More
    Cushe is about an individual way of life, the journey, the rush and ultimately Cushe is about kicking back and savouring the moment.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Cushe introduces the Manuka Lite. A boot with an equestrian-inspired design and the Cushe signature of being super light and comfortable.