Jan. 29-Feb. 1, 2015
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 2-3, 2015
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Apparel Accessories / Headwear
AION Booth: 1513
Contact: Chris Dunn
Email: chrisdunn@aionheadwear.com
Website: http://aionheadwear.com
Description: All AION products are made by craftsmen making a fair wage. We're not into sweatshops or underpaid workers - so we proudly put people before profits. Raise awareness about where, who, and how your products are made with Aion.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    AION offers quality sweatshop-free fashion forward apparel. In a world filled with underpaid workers, AION is working to raise awareness about where, who, and how your products are made. Each item includes a signature of the maker of that product.
  2. What's the story behind the new product? How did it evolve? Read More
    AION's new apparel is inspired by designers in Jackson Hole working directly with craftsmen making a fair wage in Bali, Indonesia. AION creates clothing that is both stylish and maintains a bond of respect to the craftsmen behind the sewing machine.
  3. What are 3 personality traits you attribute to your brand? Read More
    Authenticity, transparency, and quality.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    AION offers sweatshop-free apparel made by craftsmen for a fair wage to raise awareness about where, who, and how your products are made.
Bergans of Norway Booth: 722
Contact: Keith Patterson
Email: keith.patterson@bergans.com
Website: www.bergans.com
Description: A 3-layer jacket specially developed for alpine and telemark skiing. Made of Dermizaxâ„¢ NX, a supple waterproof, windproof and highly breathable membrane. Men's & Women's. MSRP: Shell - $599.00, Insulated - $499.00.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Dermizaxâ„¢ is a hydrophilic material that moves water molecules though the membrane as body temperature increases, meaning breathability improves as the body gets hot and sweaty. It does this wihthout micropores, which can clog over time.
  2. What's the story behind the new product? How did it evolve? Read More
    The Isogaisa is an alpine jacket with a backcountry look and function. As backcountry skiing has grown, alpine skiers are realizing the benefits of backcountry clothing (i.e. weight, durability, wind and waterproofness, and breathability).
  3. What are 3 personality traits you attribute to your brand? Read More
    Genuine, humble, yet proud, with a pioneering spirit.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Bergans Isogaisa, a jacket with 105 years of backcountry experience, functionality and inbound style. #SIA14
Bern Unlimited Booth: 2161
Contact: Meghan Bailey
Email: meghan.bailey@turnerpr.com
Website: www.bernunlimited.com
Description: Two snow sport hybrid performance helmets- the Kingston and Rollins are the first snow specific designs for the brand using new Zip Mold Plus® technology, each integrating one of two vent closure systems developed by Bern’s dynamic product team.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The introduction of the Kingston and Rollins further secures Bern’s ten-year history of innovation in the snow sports headwear market. Designed specifically for snow sport athletes of all levels.
  2. What's the story behind the new product? How did it evolve? Read More
    The goal for the Kingston and Rollins is to once again provide game changing lids that will elevate and reinvent the market. Bern dialed in on every detail and material to make a premium, new category lid for Bern's 10th anniversary.
  3. What are 3 personality traits you attribute to your brand? Read More
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Premium materials and slider technology introduced in @BernUnlimited's new #Kingston and #Rollins lids.

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