Jan 27, 2016
Industry + Intelligence
Denver, CO
Jan. 28-31, 2016
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 1-2, 2016
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

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SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Fabrics/Textiles/Coatings / Fabrics/Textiles/Coatings
NuDown Booth: 2133
Contact: Kristen Bujold
Email: kristenb@cgprpublicrelations.com
Website: www.nudown.com
Description: NuDown's outerwear collection features its proprietary NuTech technology. Insulation levels can be personalized, on-demand, with air. Through a pocketsize pump, air is pumped into dynamic chambers in the garment until it forms snugly to the body, providing superior warmth and comfort. To decrease insulation for cooling, air is released through the pump valve.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    NuDown is changing the way consumers think about insulation. The patented NuTech inflation technology gives outdoor devotees the ability to control their body climate, depending on changing weather conditions or their level of activity. No need to drop off that extra layer in the base lodge or stop to stow it in a backpack. This is on-the-go flexibility, setting a new industry standard.
  2. What's the story behind the new product? How did it evolve? Read More
  3. What are 3 personality traits you attribute to your brand? Read More
    1. NuTech - proprietary technology enabling outdoor and winter sport enthusiasts to personalize their level of insulation, on demand, with air. 2. Consumers pump air into dynamic chambers in the garment until it conforms snugly to the body, providing superior warmth and comfort. To decrease insulation for cooling, air is released via the same pump valve. 3. The outerwear, which stays warm when wet, is windproof and waterproof and features Polartec stretch nylons outside for active performance, and a bamboo charcoal liner for ultra-wicking and odor control.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    NuDown, the only outerwear utilizing air as insulation, enables users to customize their level of insulation, on demand #getpumped
Ripclear Booth: 1170
Contact: Zach Hines
Email: zach@ripclear.com
Website: Https://Ripclear.com
Description: Why keep buying new goggle lenses when you can protect the lens you already have? Our Ripclear goggle lens protector films are manufactured to ensure you receive the highest performing product we can deliver. Ripclear’s universal shape works with any lens, cylindrical or spherical, to ensure your vision is optically clear and protected from wear and tear. Tested in the most extreme conditions, we can promise you that your goggle lenses will be protected from the damage riders of every experience level encounter on and off the mountain. The Ripclear team has worked very hard to create the very first universal ski and snowboard goggle lens protector, we got you covered!
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Ripclear invented a goggle lens protector that keeps your goggle lens pristine for longer. A protective layer that is so thin and transparent you can't see it, yet it is strong enough to shield your lenses from the scratches that constantly occur.
  2. What's the story behind the new product? How did it evolve? Read More
    We’re ski/snowboard shredders, like you! Ripclear Lens Protectors were invented because two friends (Zach & Ryan) faced a constant problem: lens rash. Having replaced a number of lenses while riding on Mt. Bachelor we found the answer: Ripclear!
  3. What are 3 personality traits you attribute to your brand? Read More
    All out shredding anywhere anytime! Passion for the outdoors! Preparation with all weather protection!
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Say goodbye to goggle lens scratches with Ripclear goggle lens protectors! https://Ripclear.com #Ripclear #SIA15 via @RipclearUSA
WSI Sports Booth: 1311
Contact: Kelly Thomson
Email: kelly.thomson@wsisports.com
Website: www.wsisports.com
Description: The patented fabric is a proprietary mix of material with woven fibers that works with your body temperature and moisture to generate heat and keep you warm in any cold weather activity! Proven to keep you 10 degrees warmer than any other materials and less bulk. The WIKMAX HEATR® material absorbs, stores and releases heat helping to get the muscles loose and warmed up faster!
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Stay warmer with less bulk! HEATR®, is a patented proprietary fabric technology by WSI that warms up when your bodies energy and moisture interact with it. It is integrated into every base layer top, bottom and even accessories. The placement of HEATR® in the garments covers the bodies major arteries and muscles to help keep you warm and speed up recovery time, and won't overheat your body temperature. Stylish, great quality, and functional base layer, suitable for alpine skiing, x-c skiing, snowboarding, backcountry and apres! Added bonus, everything is 100% Made in USA!
  2. What's the story behind the new product? How did it evolve? Read More
    Unlike the mass-produced clothing manufactured overseas by our competitors, each WSI garment is designed, cut and sewn one-garment-at-a-time at our factory in Eagan, Minnesota. Through attention to detail and our just-in-time manufacturing process, we can produce the highest quality sports apparel while controlling costs at the same time.
  3. What are 3 personality traits you attribute to your brand? Read More
    -Designed, tested & made in Minnesota. -Innovative -Cold-weather experts
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Bare the cold with WSI Sports' WIKMAX HEATR® base layers! Innovative fabric technology that keeps u warmer w/less bulk. 100% Made in USA!#SIA15 #FEELTHEHEATR #coldweatherexperts

“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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