Jan 28, 2015
Industry + Intelligence
Denver, CO
Jan. 29-Feb. 1, 2015
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 2-3, 2015
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

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SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


General Accessories / Backpacks/Hydration Packs/Travel Bags
Backcountry Access, Inc. Booth: 3942
Contact: Kim Godfrey
Email: kim.godfrey@backcountryaccess.com
Website: http://www.backcountryaccess.com
Description: New for 2014/15, the Float 27 Tech is BCA's most technical airbag pack, for mountaineering and riding in complex terrain. Pack volume: 27 liters Weight: 6.8 pounds for entire system and full cylinder.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    This avalanche airbag comes with technical pack features for the hard core backcountry riders. The pack's volume of 27 liters hits the sweet spot for the backcountry market. Like all BCA airbags, this is light, affordable, and easy to use.
  2. What's the story behind the new product? How did it evolve? Read More
    There was a need for an avalanche airbag with more technical features. This pack includes: diagonal ski carry, dual ice axe carry, daisy chain, hydration sleeve, and a height adjustable trigger that can be mounted to the right or left shoulder strap.
  3. What are 3 personality traits you attribute to your brand? Read More
    Educated, innovative, and trustworthy!
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    New for 2014/15, the Float 27 Tech is BCA's most technical airbag pack, for mountaineering and riding in complex terrain.
Bergans of Norway Booth: 722
Contact: Keith Patterson
Email: keith.patterson@bergans.com
Website: www.bergans.com
Description: A 3-layer jacket specially developed for alpine and telemark skiing. Made of Dermizaxâ„¢ NX, a supple waterproof, windproof and highly breathable membrane. Men's & Women's. MSRP: Shell - $599.00, Insulated - $499.00.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Dermizaxâ„¢ is a hydrophilic material that moves water molecules though the membrane as body temperature increases, meaning breathability improves as the body gets hot and sweaty. It does this wihthout micropores, which can clog over time.
  2. What's the story behind the new product? How did it evolve? Read More
    The Isogaisa is an alpine jacket with a backcountry look and function. As backcountry skiing has grown, alpine skiers are realizing the benefits of backcountry clothing (i.e. weight, durability, wind and waterproofness, and breathability).
  3. What are 3 personality traits you attribute to your brand? Read More
    Genuine, humble, yet proud, with a pioneering spirit.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Bergans Isogaisa, a jacket with 105 years of backcountry experience, functionality and inbound style. #SIA14
CandyGrind, Inc. Booth: 1173
Contact: Brandi Paik
Email: brandi@candygrind.com
Website: www.candygrind.com
Description: The CG is the perfect daily driver for riders rocking a hundred days. The perforated leather teams up with a Hipora insert to keep your fingers happy. One glove, one love—all season long.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Candygrind’s CG glove can handle all conditions—all season long. It sports a leather shell, fleece lining, and Hipora insert. Stretch-to-Fit palm patternwork and an extra layer of leather between the palm and thumb enhance durability and dexterity.
  2. What's the story behind the new product? How did it evolve? Read More
    Through the years, the CG glove has been a staple of Candygrind’s collection. Like all of our products, we continually refine this glove based on feedback from our team. The result—a premium glove that is as comfortable as it is durable.
  3. What are 3 personality traits you attribute to your brand? Read More
    Candygrind is focused on three things: crafting premium products, building a community around the brand, and simply having fun. Our friends and team riders play an essential role in designing our products, refining them, and making us laugh.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Candygrind is pushing progression. Need a premium glove that can withstand a hundred day season? Drop into the genuine leather CG glove.

“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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