Jan 27, 2016
Industry + Intelligence
Denver, CO
Jan. 28-31, 2016
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 1-2, 2016
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

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SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Equipment / Snowboards
8000 Meter Peak Technologies llc Booth: 4044
Contact: Tom Ball
Email: tom@tsbtravelcompany.com
Website: www.8kpeak.com
Description: 8K Peak Technologies is your source for the highest quality, hand selected ski mountaineering and expedition gear to help you reach your peak. We have personally tested these products in the highest, coldest, and most remote places on the planet. So, whether you are planning your next expedition, hunting or fishing trip, or just heading out for a day of skiing or snowmobiling, this gear will help you stay and play in comfort.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    8K Peak Technologies is your source for the highest quality, hand selected ski mountaineering and expedition gear to help you reach your peak. We have personally tested these products in the highest, coldest, and most remote places on the planet.
  2. What's the story behind the new product? How did it evolve? Read More
    SATRA Technology CentreSATRA Technology Center SATRA is the worldwide leader in footwear research, development, and testing. SATRA tested ThermaCELL Heated Insoles reusable foot warmers for durability, heating, and safety. SATRA tests found that ThermaCELL reusable foot warmers...Are resistant to moisture Can maintain foot comfort versus the same boot without heated insoles at a temperature 27? F colder, depending on the boot and the wearer?s activity level Have a 5-hour run time Some of these tests were conducted on the SATRA Pedatron test machine.
  3. What are 3 personality traits you attribute to your brand? Read More
    Price Performance Technology
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Insert ThermaCELL Heated Insoles into the footwear you already own. They turn almost any footwear into heated boots or shoes. These versatile insoles are? Water resistant Comfortable Durable Customizable to most foot sizes
Arva Equipment Booth: 3412
Contact: Jeremy Jolley
Email: arvaequipment@gmail.com
Website: en.arva-equipment.com
Description: Avalanche tranciever
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Evo 4 will bring effective marking and simplicity to the competitive and affordable avalanche beacon market.
  2. What's the story behind the new product? How did it evolve? Read More
    The Evo or Evolution series of transceivers have evolved over 10+ year, being modified and upgraded multiple times! As one of the most proven beacons worldwide the Evo aspires to be durable, simple, and reliable, while staying affordable.
  3. What are 3 personality traits you attribute to your brand? Read More
    Arva is the last independent transceiver company. Family owned in Annecy, France for 30 years, Arva has remained true to its vision of innovation quality snow safety products.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    The Evo4 beacon from @arvaequipment will be launching in 2015! Raising the bar but not the price tag for an affordable avalanche beacon.
Follett Boarding Co. Booth: Craft #4469
Contact: Andrew Follett
Email: andy@follettboardingco.com
Website: http://www.follettboardingco.com
Description: The Cosmos is our newest big mountain wide snowboard. With traditional ghost camber profile and radial sidecut, this board floats like a dream and is super stable on changing conditions.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Cosmos is designed for people with big feet and allows them to ride terrain in a different way. Shorter and wider snowboards perform better in steep powder environments. The Cosmos is designed for that kind of riding.
  2. What's the story behind the new product? How did it evolve? Read More
    The Cosmos is the next evolution in our wide snowboard line-up. After riding and testing many boards we found that traditional camber provides the best performance in short wide snowboards. We wanted a big mountain board that feels like a freestyle board in the backcountry. The Cosmos brings the right components together to accentuate a freestyle feel in big mountain, backcountry terrain.
  3. What are 3 personality traits you attribute to your brand? Read More
    Our traits are adventurous, exciting, and reliable. We always try to bring new products that wake-up and excite our riders. That way they can seek new adventures and push their limits. Our snowboards are tough and very reliable. They will be there through it all!
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    The Cosmos is a super fun, freestyle inspired, big mountain snowboard designed for riders with big feet. Experience a new and exciting way to charge the mountain!

“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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