Jan 28, 2015
Industry + Intelligence
Denver, CO
Jan. 29-Feb. 1, 2015
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 2-3, 2015
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

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SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Equipment / Skis
Blizzard Booth: 3701
Contact: Sue Killoran
Email: killoran@ezcloud.com
Website: http://www.blizzardsportusa.com/
Description: The Sheeva (134-104-124) is a women's ski built with Blizzard's award winning Flipcore technology, making this twin tip soft powder ski easy to turn with exceptional floatation and stability. Blizzard's Free Mountain Collection expands.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Flipcore Technology is a unique molding process whereas the ski is made upside down in the mold; no artificial bend. The result is a rockered ski that is incredibly easy to use and fun to ski while charging any terrain.
  2. What's the story behind the new product? How did it evolve? Read More
    The Blizzard Sheeva rounds out the collection of women's specific skis using award winning Flipcore technology.Flipcore Technology combined with a women’s construction, make the whole collection super easy to ski while enhancing flotation, stability.
  3. What are 3 personality traits you attribute to your brand? Read More
    Innovative. Quality. Performance. Made in Austria.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Blizzard Sheeva, built using Flipcore technology for women who love powder and twin tips.
DPS Booth: 3509
Contact: Erme Catino
Email: erme.catino@dpsskis.com
Website: https://dpsskis.com/
Description: For 14/15, the iconic Wailer 112RP has been redesigned and refreshed. Featuring a lower tip and tail rocker profile that increases power and stability in mixed snow without compromising the legendary versatility.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Wailer 112RP has been DPS Skis' most heavily awarded and versatile ski. It combines the loose and early planing feel of a fully rockered ski with aggressive sidecut and slight camber underfoot.
  2. What's the story behind the new product? How did it evolve? Read More
    The Wailer 112RP2 builds upon the 112RP's legacy and enhances its power and stability.
  3. What are 3 personality traits you attribute to your brand? Read More
    Design+Roots+Engineering
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    #dpsskis launches the Wailer 112RP2, a redesigned and refreshed version of their most heavily awarded and versatile ski.
FloSkis Booth: 4237
Contact: Adrian Floreani
Email: Adrian@FloSkis.com
Website: FloSkis.com
Description: Totally new and revolutionary high tech skis and snowboards using a patented shock system and full lex riser system. This design adds 45 cm of effective stability length while it takes away 45 cm of effort. Also FloSkocks.com are sold separately.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    FloSkis technical design drastically reduce the drop out rate because skiers can achieve the next level in skiing within a few hours not days. FloShocks dramatically improves the performance and stabilizes all skis and snowboards to make them safer.
  2. What's the story behind the new product? How did it evolve? Read More
    A NASA engineer / ski instructor designed a ski with the widest performance range of any ski using vibration and stabilization technology he used on spacecraft. Also his technology is now used by Olympic racers making them faster and safer.
  3. What are 3 personality traits you attribute to your brand? Read More
    Skiers ski at a higher level. Skiers can ski on a 45 cm shorter skis because The Full Riser adds 45 cm of effective edge length and the FloShock adds over 45 cm of effective stability. The adjustable rear binding position adds 45 cm of flotation.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    FloSkis are NASA inspired. By design all skiers quickly attain a higher level of performance and achieve a higher level of skill and safety.

“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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