• January 30 - February 2, 2014
  • SIA SNOW SHOW
  • Colorado Convention Center, Denver, CO
  • january 30 - february 2, 2014
  • sourcing snow
  • colorado convention center, Denver, CO

SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Apparel / Outerwear
adidas Outdoor Booth: 1116
Contact: Nikki D'Addario
Email: nikki@cgprpublicrelations.com
Website: www.adidas.com
Description: GORE-TEX Performance Shell: Breathable, durable, windproof and waterproof fabric. Elongated Waist for enhanced comfort. Ventilation Zips help to control body climate. RECCO Avalanche Recovery System. Snow Gaiters.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Winter Pant brings a global brand, based on technical performance design to the Ski and Snow Sports market. Function, Fashion and Fit combined in a true performance ski pant.
  2. What's the story behind the new product? How did it evolve? Read More
    The Winter Pant has evolved from the brands outdoor alpine mountaineering roots. Technical performance designed but with a stylish fashion touch designed specifically for Skiing.
  3. What are 3 personality traits you attribute to your brand? Read More
    adidas outdoor is the Athletic Brand in the outdoors. Technically designed to be lighter and faster for the new generation of outdoor athletes. Styled and cut to fit outdoor athletes.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
Bergans of Norway Booth: 722
Contact: Keith Patterson
Email: info@bergans.com
Website: www.bergans.com
Description: Technical freeride jacket developed with input from Bergans professional freeriders. Uses 3-layer Dermizax™ NX, a supple 4-way stretch, waterproof, windproof breathable membrane. Features long baggy fit, and bellowed and flat over-sized pockets.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    The Hodlekve features unique diagonal vent zips running under the arms to the back for easier access when carrying a backpack and for maximum ventilation.
  2. What's the story behind the new product? How did it evolve? Read More
    Developed with input from Team Bergans professional freeriders (http://www.bergans.com/#/team_bergans/), one of them X-Games athlete Anders Backe.
  3. What are 3 personality traits you attribute to your brand? Read More
    Technical, tough, Norwegian.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Hodlekve jacket, developed w/ input from Team Bergans skiers, including X-Games athlete Anders Backe. Big pockets. Huge vents. Dermizax NX.
Betty Rides Booth: 2360
Contact: Janet Freeman
Email: janet@bettyrides.com
Website: http://www.bettyrides.com
Description: Betty Rides the legendary independent women's snowboard apparel brand, has been designing, quality, fashion - forward technical outerwear for 20 years, since 1993. Support the Global Love Vibe, Buy Betty.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Betty Rides provides quality, fashion - forward technical outerwear for women.
  2. What's the story behind the new product? How did it evolve? Read More
    The 13/14 collection includes our best selling classic styles while adding new pieces as well. All six collections are being offered at affordable price points and each collection can be cross merchandised back to another collection.
  3. What are 3 personality traits you attribute to your brand? Read More
    Betty Rides is fun, energetic, and sweet!
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    Betty Rides the legendary independent women's snowboard apparel brand, has been designing, quality, fashion - forward technical outerwear for 20 years, since 1993. Support the Global Love Vibe, Buy Betty.