Jan 28, 2015
Industry + Intelligence
Denver, CO
Jan. 29-Feb. 1, 2015
SIA Snow Show & Sourcing Show
Colorado Convention Center
Denver, CO
Feb. 2-3, 2015
On-Snow Demo/Ski-Ride Fest
Copper Mountain Resort, CO

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SNEAK PEAK = SNOW INNOVATIONS +
NEW PRODUCT DIRECTORY

Back by popular demand, SIA has worked with Snow Show exhibitors to provide a dynamic digital preview for snow sports retailers and the media of next season's new and innovative "It" products. 


Equipment Accessories / Helmets
WedgeWair LLC Booth: TBD
Contact: Alan Wanderer, M.D.
Email: aw@wedgewair.com
Website: www.wedgewair.com
Description: WedgeWair is a nasal dilator designed specifically for snow sports when wearing goggles with a helmet. It improves nasal breathing and may also reduce fogging inside goggles.
Get To Know The Brand:
  1. How will this product contribute to or change the snow sports industry? Read More
    Goggles can impair nose breathing because they push on the nose. Nasal breathing is important because it warms cold air, reducing runny nose and nasal blockage. WedgeWair dramatically improves nasal breathing when wearing goggles with a helmet.
  2. What's the story behind the new product? How did it evolve? Read More
    Until WedgeWair, available nasal dilators were adhesives and devices inserted into the nose. Now WedgeWair improves nasal breathing by stretching the goggle cushion sideways on both sides of the nose. It may also reduce fogging.
  3. What are 3 personality traits you attribute to your brand? Read More
    1. It is a unique nasal dilator designed only for snow sports activities; 2. It is a FDA registered medical device produced under ‘Good Manufacturing Practices’ for quality control and tracking; 3. It can be used with all brands of goggles and helmets.
  4. In 140 characters or less, sum up the above questions for a twitter post. Read More
    WedgeWair improves nasal breathing during snow sport activities. It may also reduce fogging in goggles. ‘YOU GET MORE AIR WITH WedgeWair!’

“The Show was awesome! Tons of traffic and excitement, which we were really excited about. We’ll be back every year moving forward. We’ve gotten new business from being here, and as a launch year, it’s been absolutely great.”
Tracy Bordwell, Creative and Technical Design, Fate Clothing

"As a snow-sports journalist, I find the SIA Snow Show to be an invaluable resource. There's nowhere else I can survey all of the latest gear and get face time with interesting suppliers, retailers, athletes, and other industry movers all in one place."
Sam Bass, editor-in-chief, Skiing Magazine

“You have everyone in one place, so you can see everything you need and get an idea of where trends are going. It’s a good overview of what’s going on in the industry. Last year we picked up a couple new lines that I wouldn’t have necessarily picked up had I not gone to SIA. The Show gets you psyched.”
Jim Slanetz, Owner, Board Bin, ID

“From our standpoint, our line has gotten larger each year, and the exposure at the Show is huge. There are so many people here and this Show seems to grow every year, it’s really beneficial for our sales reps to be here.”
Carrie Crogan, Trade Show Coordinator, Under Armour

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